Content marketing insights that help you study and surpass the competition.
Doing your online research is essential, whether you’re revamping your content marketing efforts or going on a first date. (That’s so crazy that we both like fly fishing and Tame Impala!)
But when it comes to your content marketing strategy, all that information on the Web can be overwhelming, making it hard to know where to start, what to include, or when you’re even done.
You need an intuitive tool to get the scoop on hot content, competing brands, and major influencers.
Social Animal is a web tracking tool that analyzes top-performing content and authors for detailed insights on your choice of topics or keywords.
The Internet is an ever-changing zoo, but Social Animal is content marketing research on beast mode.
With the powerful search function, you’ll streamline your research process from hours to seconds.
Enter any keyword to find top-performing content, articles, authors, and domains, and get a complete overview for the topic you have in mind.
Social Animal sifts through millions of articles and sites to give you the most relevant results, resulting in actionable insights.
Now that you’ve done your research, Social Animal is here to analyze it.
Easily track the total engagement of content across platforms, including Twitter, Facebook, Reddit, and Pinterest with specific numbers for each platform.
You can find when and where the content was published to inform strategic decisions, like where to house your articles or the best time to post them.
To know your enemy, you must become them — Social Animal excels at conducting field research on competitors.
Analyze their top-performing content, best authors, and preferred social media networks with only a few clicks.
With handy visualizations, you can also see their posting process across specific timeframes and save posts/articles for inspiration later!
Reverse engineer content strategies from the opposition, then regroup and reassess to make improvements to your own strategy.
This is a game you play to win — just like the game of thrones or Monopoly with Grandma.
Finding influencers to boost your content is super easy, too.
Social Animal highlights the right person for the right content, so you’ll have a readymade list of influencers for potential collaboration.
You can filter your results by Bloggers, Celebrities, Journalists, and more to pinpoint exactly who you’re looking for and increase your social reach.
For marketers looking to increase their Facebook engagement, Social Animal has you covered.
Keyword searches scan millions of Facebook pages and posts to find the ones with highest engagement.
You’ll get an overview of Reactions, Comments, and Shares to see exactly how audiences are interacting with the content posted.
Time to get your Zuckerberg on.
If you’re doing all your content marketing research manually, you might as well be reading dusty old tomes by candlelight.
Why waste valuable time for not enough data (or payoff)? Don’t miss out on opportunities to grow your brand.
Shift your content strategy into overdrive with a user-friendly tool that delivers instant insights into content trends, influencers, and sources.